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PandaPanda Website
PandaPanda Website
PandaPanda Website
The website introduces PandaPanda as a simple, commission-free investment platform. It explains the app, builds trust, educates users, and encourages downloads.
The website introduces PandaPanda as a simple, commission-free investment platform. It explains the app, builds trust, educates users, and encourages downloads.
Category
Category
Stocks
Stocks
Fintech
Fintech
Role
Role
Senior Product Designer
Senior Product Designer
Company
Company
PandaPanda
PandaPanda
Duration
Duration
1 month
Problem
Problem
Problem
Many young Kenyans face barriers to understand how global investing, including high fees, confusing platforms, and limited access works.
Many young Kenyans face barriers to understand how global investing, including high fees, confusing platforms, and limited access works.
Solution
Solution
Solution
PandaPanda makes investing feel simple with quick onboarding, M-Pesa funding, fractional shares, zero commission trading, and educational resources.
PandaPanda makes investing feel simple with quick onboarding, M-Pesa funding, fractional shares, zero commission trading, and educational resources.
Result
Result
Result
The website helps convert curious 2,000+ visitors into app users and $70k+ transactions by clearly showing benefits, trust signals, support, and easy download options.
The website helps convert curious 2,000+ visitors into app users and $70k+ transactions by clearly showing benefits, trust signals, support, and easy download options.
Research
Research
Research
The research goal was to understand how Kenyan first-time and early-stage investors think about global investing, what prevents them from starting, and what product experiences would help them feel confident enough to deposit money and make their first investment.
Research Objectives
The research focused on four key questions:
What motivates Kenyan users to start investing in global assets?
What fears or barriers stop them from using an investing app?
What information do users need before trusting a financial product?
How can onboarding, funding, and first investment flows feel simple, safe, and beginner-friendly?
The research goal was to understand how Kenyan first-time and early-stage investors think about global investing, what prevents them from starting, and what product experiences would help them feel confident enough to deposit money and make their first investment.
Research Objectives
The research focused on four key questions:
What motivates Kenyan users to start investing in global assets?
What fears or barriers stop them from using an investing app?
What information do users need before trusting a financial product?
How can onboarding, funding, and first investment flows feel simple, safe, and beginner-friendly?
Core features
Core features
Core features
The core features explained here is home page, about page, learn page and article page.
The core features explained here is home page, about page, learn page and article page.
Home Page
Home Page
Home Page
The home page explains the product value, key features, onboarding steps, funding, investing, support, FAQs, and app download CTAs.
The home page explains the product value, key features, onboarding steps, funding, investing, support, FAQs, and app download CTAs.
Home page prototype
About page
About page
About page
The about page shares PandaPanda’s mission, why it was built for Kenyans, and introduces the team behind the product.
The about page shares PandaPanda’s mission, why it was built for Kenyans, and introduces the team behind the product.
About page prototype
Learn Page
Learn Page
Learn Page
The learn page provides educational content, beginner-friendly investing topics, video resources, key terms, and learning paths.
The learn page provides educational content, beginner-friendly investing topics, video resources, key terms, and learning paths.
Learn page prototype
Article Page
Article Page
Article Page
The Learn page gives users simple educational content about saving, investing, market trends, and key money terms. It helps beginners understand how to start investing, avoid common misconceptions, manage risk, and build confidence before making financial decisions.
The Learn page gives users simple educational content about saving, investing, market trends, and key money terms. It helps beginners understand how to start investing, avoid common misconceptions, manage risk, and build confidence before making financial decisions.
Key Takeaway
Key Takeaway
PandaPanda turns investing from something that feels complex into something simple, local, and accessible for everyday Kenyans.
PandaPanda turns investing from something that feels complex into something simple, local, and accessible for everyday Kenyans.
Next Project
Next Project
Next Project
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